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Articles & Book Reviews About The Business Owner’s Inner Game

The Law Of Attraction And Business Success

This is an article from P2M3 Your Mindset & Beliefs in the Pillar 2 Your Inner Game

The movie “The Secret” was a huge success in the United States and its gone international.

Is it “new age mumbo jumbo” or is there something in it?

The basic idea is that You attract what you think about.

Good or bad.

If you worry about how much debt you’ve built up over the last few years, you will find that you attract more debt. You’ve become habitualised to spending money that you don’t have, you’ve got used to the idea that you can live beyond your means. [continue reading…]

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Your Mindset & Beliefs P2M3

This is the main article for the module P2M3 in Pillar 2, Your Inner Game.

The Critical Role Of Your Mindset & Beliefs In Determining Your Success

The more time I spend working with small business owners rather than advising corporates, the more I realise that mindset is a huge differentiator between the very successful, the people doing OK and those who are struggling.

Your Potential To Do Whatever You Want [continue reading…]

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Overcoming Your Inner Resistance To Selling

If you play a word association game with yourself and pick “salesperson” as your word, I bet you finish up with more negative connections than positive.

It’s a bit strange when no money gets made until the sale is completed but that’s also at the root of the problem.

The “pushy, say-whatever’s-necessary, out-for-what he-or-she-can-get” stereotype of a salesman comes from our experience of people trying to force their agenda onto us.

And their agenda is making money by taking our money and giving back something of spurious value.

It Doesn’t Have To Be Like That

[continue reading…]

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The Strategy Of Preeminence in Pillar 2

The Strategy of Preeminence is a fundamental mindset which Jay Abraham, one of my main marketing heroes learnt from a client.

Quite simply it is the ability to put your client’s needs ahead of your own and become their most trusted adviser. [continue reading…]

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Frank Kern Core Influence

Internet marketing guru Frank Kern has an interesting exercise called Core Influence.

The basic idea is to describe your perfect day and find your Primary Driver Emotions.

Watch out for bad language in this video or a much longer version that is available on YouTube. [continue reading…]

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Business Examples Of Mission

Three examples of mission and you can see that these are much more closely linked to purpose and don’t have the snapshot effect of saying that’s been done.

“Google’s mission is to organize the world’s information and make it universally accessible and useful.” [continue reading…]

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Business Examples Of Vision

I have found a few examples of vision statements for businesses.

The first inspired Henry Ford

“I’m going to democratize the automobile, when I’m through, everybody will be able to afford one, and about everyone will have one”

In the early 20th century, Ford’s vision was very ambitious but we know how it turned out. [continue reading…]

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Mission Example: John F Kennedy Man On The Moon

You could put up an argument that this is either a vision or a mission statement.

It doesn’t have the imagery of the quotes from Martin Luther King and Winston Churchill but it still provides great purpose along with a sense of pride.

Here is what JKK said. [continue reading…]

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Things looked bleak for the United Kingdom after France fell to Hitler and Nazi Germany and we had to evacuate our troops from Dunkirk. [continue reading…]

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Vision Example: Martin Luther King I Have A Dream

Notice how Martin Luther King paints word pictures which create an emotional response in this famous speech.

“I have a dream that one day this nation will rise up and live out the true meaning of its creed: “We hold these truths to be self-evident, that all men are created equal. [continue reading…]

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