The full title of this book by Steve Young
Emotional Intelligence for Marketing: Positive + Negative = Positive
In my review posted on Amazon.co.uk, I gave it 1 Star.
Here is my review.
Message to author – proof read it, give it to someone else to read, edit it and then try again
They might be some good ideas buried in the book but I can’t stand it.
The writing is awful and I can’t believe the author proofread it even once, let alone passed it on to someone else to read for feedback and corrections.
I suppose the clue should have been in the way the book was listed on Amazon, by “Steve young”. If someone can’t even be bothered to get their own name listed properly, I shouldn’t have any expectations of the book.
My advice to the author is to proofread it, give it to someone else to read, edit it and then try posting it on Amazon again.There are many thousand of business books, you can see the full list of my reviews at Business Books Reviews by Paul Simister (Please click). I've also narrowed these down to a list of the 12 Best Business Books For Business Owners & Entrepreneurs (Please click).
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