The full title of this book by Dave Berkus is
Positioning for Success: Insights for finding your business niche – from a master entrepreneur
In my review posted on Amazon.co.uk I gave it Three Stars. This means Worthwhile.
Here is my review.
Tales of real world experience
The author writes as someone who has seen it and done it over the last 50 years as an angel investor and venture capitalist.
He warns against entirely new products or services because of the costs to market it through to committed sales.He suggests some excellent market survey questions to see if there is the realistic possibility of the idea going viral.
This isn’t the typical guide of what to do and/or how to do it. Instead it’s a book of tips interlinked with stories. It’s value comes from whether the tips and stories resonate with you and your business situation.There are many thousand of business books, you can see the full list of my reviews at Business Books Reviews by Paul Simister (Please click). I've also narrowed these down to a list of the 12 Best Business Books For Business Owners & Entrepreneurs (Please click).
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[sos]Don't forget to download and read my FREE Report - The SIX Steps PROFIT Formula: The Simple Rules That Every Small Business Owner Needs To Know available to download at Six Steps Report (Please click).