The full title of this book by Don Reynolds is
“Crackerjack Positioning: Niche Marketing Strategy for the Entrepreneur“.
In my review posted on Amazon.co.uk, I gave the book Five Stars. This means I think it is Excellent and it is Very Highly Recommended.
Here is my book review.
This is inspiring, even if it doesn’t tell you how to do it
I thought this was a super book when I read the hardback version and wrote my review on my Differentiate Your Business Blog on May 3, 2011.
Since then, I saw it was going cheap as a Kindle and I bought it again although I can’t yet comment on the quality of formatting for Kindle.
This book is a very enjoyable, interesting and thought-provoking read for any small business owner who wants to build a unique position in a niche market. [continue reading…]
