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Best Niche Marketing Books

The full title of this book by Gerald Kendall and Gary Wadhwa is

Dentistry with a Vision: Building a Rewarding Practice and a Balanced Life

In my review posted on Amazon.co.uk, I gave the book a 4 Stars rating. This means it is Good to Very Good if you want to read about how to apply the Theory of Constraints to a small service business. It’s a 5 Stars Rating if you’re a Dentist.

Here is my book review.

Theory of constraints applied to a small service business

This book is based on improvements in a dentist business. For me, this is just an example of how the theory of constraints (TOC) can be applied to a small service business. [continue reading…]

in Best Business Books, Business Problems And Mistakes

Crackerjack Positioning by Don Reynolds – 5 Stars

The full title of this book by Don Reynolds is

Crackerjack Positioning: Niche Marketing Strategy for the Entrepreneur“.

In my review posted on Amazon.co.uk, I gave the book Five Stars. This means I think it is Excellent and it is Very Highly Recommended.

Here is my book review.

This is inspiring, even if it doesn’t tell you how to do it

I thought this was a super book when I read the hardback version and wrote my review on my Differentiate Your Business Blog on May 3, 2011.

Since then, I saw it was going cheap as a Kindle and I bought it again although I can’t yet comment on the quality of formatting for Kindle.

This book is a very enjoyable, interesting and thought-provoking read for any small business owner who wants to build a unique position in a niche market. [continue reading…]

in 3 – Your Strategic Positioning, Best Business Books