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Brian Tracy

Crunch Point by Brian Tracy

The full title of this book by Brain Tracy is

Crunch Point: The Secret to Succeeding When It Matters Most

In my review posted on Amazon.co.uk, I gave the book a 5 Stars rating. This means it is Excellent.

Here is my book review.

An excellent book to help business owners and managers through difficult times

I’m a fan of the author. He’s a great synthesiser of ideas and advice across a wide range of subjects. He and his team clearly research very carefully before they put together his books and audio recordings. [continue reading…]

in Best Business Books, Business Problems And Mistakes

Be a Sales Superstar by Brian Tracy

The full title of this book by Brian Tracy is

Be a Sales Superstar: 21 Great Ways to Sell More, Faster, Easier in Tough Markets“.

In my review posted at Amazon.co.uk, I rate the book at the Four Stars level. This means I think it is Good.

Here is my book review.

If you’ve never read a book about selling, this is a good place to start.

The author believes that most salespeople have never been professionally trained and that 95% can increase their sales (benefiting themselves and their employees) through additional knowledge and skill.

There are several key principles.

1 – Small differences in ability can make a big difference in performance.
2 – We are often held back by our weakest skill set.

[continue reading…]

in Best Business Books

Zero Based Thinking For Difficult Decisions

It’s very easy to get stuck when you face a difficult decision. You can go round and around in circles in your mind, weighing up the pros and cons.

Use Zero Based Thinking To Focus Your Mind On Difficult Decisions

I learnt this technique from Brian Tracy.

It’s an effective technique to use if you are struggling to make a difficult decision or you face a dilemma.

It’s called zero based thinking. [continue reading…]

in 2 – Your Inner Game