Business Development Advice

As I continue my review of the Nitro Blueprint System, this is where the Nitro Blueprint System gets technical in step 5 with “Creating your website and sales system.” At this stage you may want to hand over to one of Nitro’s outsourced service providers to at least get your website up and running.

You can then watch the Nitro videos and study your own site so that for your next website you can do it if you really want to.

But first the Nitro Blueprint System forces us to think about money and in particular collecting money. I like this bit as being paid is definitely what your online business is all about.

Before you create your website you have three main decisions:

1. How is your ordering system going to work and how are you going to collect payments?
2. How will you capture email addresses of people interested in your free offer but not yet ready to buy?
3. How will you process affiliate promotions and payments?

Good questions and the Nitro Blueprint System provides the answers.

Internet Payment Processing

First on the payment system you have a very nice “Fors” and “Againsts” for Clickbank, Paypal and your own merchant account.

I know you want the best system for the least money but unfortunately it doesn’t work like that. The best, most flexible system is the one that costs you the most but Nitro very fairly point out the issues and allow you to make an informed decision.

Email Hosting

You want an email solution which automates the creation of the email capture form, stores the email addresses and allows you to send out and track emails. I uses Campaign Monitor which is free to create but costs you to send emails. It works very well but I doesn’t have an auto-responder system beyond the initial sign up process so you can’t use it to deliver a seven email course.

The Nitro Blueprint System makes a specific recommendation which I will have to check out soon.

Affiliate Programs

You may not have considered having an affiliate program where you pay people a share of the sales proceeds in return for promoting your website but it is an essential part of Internet marketing.

Why rely on just your traffic when you can have ten or one hundred affiliates telling their readers about your product or service?

The Nitro Blueprint System again takes you through the options and what you should look for when choosing your affiliate system.

Putting It All Together

The best solution is a complete shopping cart but it does cost.

My Guerrilla Marketing friends recommend Easy Web Automation but Nitro recommend another solution and many of the Internet marketing gurus use Infusion. This is a big decision to make and will depend on how big you intend your Internet business to become.

Designing Your Website

Do you really want to become a web designer or do you want to master Internet marketing? My advice is to pass over to an expert at this stage but if you really want to do it the Nitro Blueprint gives you the step by step videos of formatting your sales letter and FTPing (?) files up to your website.

It then introduces the essential topic of monitoring and adding Google Analytics to your site.

Me, I’m definitely happy to pay someone else to handle what I think of as the techie aspects.

Conclusion

That’s it for step 5 and you now have a functioning website ready to take your customers money.

In the next few steps the Nitro Blueprint System goes into topics like split testing and attracting traffic.

I remain very impressed with the Nitro Blueprint System and regard it as the system to buy for move you from inception of the idea through to having a finished website which makes money. It saves you wasting time looking at what other gurus are offering when you could be taking the actions necessary to build your online business. Get your business up and running, get the most out of the Nitro Blueprint System and then start learning about other people’s ideas for generating extra traffic.