The full title of this book by Ron Baker is
“Pricing on Purpose: Creating and Capturing Value“.
in my review posted on Amazon.co.uk, I gave the book a rating of Four Stars. This means I think it is Good.
Here is my book review.
Has some excellent content for value pricing but it is long-winded.
The author is responsible for changing the thinking of many accounting and legal professionals on how they should be pricing their services. He advocates moving away from fees based on clocked hours and moving towards fees based on the value of the work done to the client. This book moves value-based pricing out of professional services and into the mainstream. [continue reading…]