by Paul Simister
on December 17, 2016
The full title of this book by Jason McDonald is
“Social Media Marketing Workbook: 2017 Edition – How to Use Social Media for Business“.
In my review at Amazon.co.uk, I gave the book a Four Stars rating. This means I consider it to be good to very good.
Here is my book review.
A very good, action focused guide to the main social media websites
I’m a social media sceptic when it comes to using the websites as marketing media. It works very well for some types of business but not others. It’s a great way to play, while justifying the time spent as working on marketing and promoting your business.
This book is so good that it makes a significant step in converting me from a sceptic to a believer. [continue reading…]
by Paul Simister
on July 28, 2016
The full title of this book by Jerry Banfield and Michel Gerard is
“Facebook Marketing and Advertising in 2016: What works for my Facebook page with 2 million likes?“.
In my review at Amazon.co.uk, I rated the book at the Four Stars level. This means that it is Good.
Here is my book review.
A good, practical guide
This is a good, practical guide to promoting a business on Facebook in mid 2016.
The author admits that he has learnt from bitter experience after making plenty of mistakes but he is finally extremely successful on Facebook. [continue reading…]
by Paul Simister
on July 25, 2016
The full title of this book by Grant Kennedy is
Facebook: Master Facebook Marketing – Facebook Advertising, Small Business & Branding
In my review posted on Amazon.co.uk, I gave it Three Stars.
Here is my review.
A nice introduction but you’ll need to know more
This is a nice, easy to read introduction to promoting your business on Facebook.
It places a big emphasis on the idea that Facebook is a very different kind of marketing media compared with more traditional ways of making contact with customers. [continue reading…]
