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The Co-Creation Paradigm by Venkat Ramaswamy & Kerimcan Ozcan

by Paul Simister on July 2, 2015

in Other Business Books

In my review of the book

The Co-Creation Paradigm by Venkat Ramaswamy & Kerimcan Ozcan

posted on Amazon.co.uk, I gave it 2 Stars.

Here is my review.

Disappointed.

I found this hard going and returned it. It didn’t help that I didn’t have an empathy with the examples.

I was new to the work that Venkat Ramaswamy has done on co-creation and perhaps I’d have been better off starting with one of the earlier books or even his Harvard Business Review articles.

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Quick About Me

I was a consultant, small business coach and advisor based in Birmingham, with over 35 years business experience, including more than 20 years as self employed.
My main business qualifications are:
– Chartered Accountant
– MBA
– Certified Guerilla Marketing Coach

My main interests are in helping business owners who are stuck get unstuck by thinking more clearly about their issues and possible solutions.

I no longer provide professional business coaching but I will be sharing more ideas on my blog and will continue my popular business book reviews.

I can be contacted by email at Paul@BusinessDevelopmentAdvice.com