Nitro Blueprint System Review Step 4
Writing Your Million Dollar Sales Letter
“Writing Your Million Dollar Sales Letter” is step 4 in Nitro Blueprint System and this is where you start crafting the copy which is going to make you your fortune.
You will remember from steps 2 Planning Your Business Strategy and Creating Your Offers and Step 3 Creating Your Front End Product that you have been focused on what it is that your target niche market is looking for.
In Step 4, you develop your sales letter to explain to your prospective customers why they should buy your solution to their problems and why your offer is credible.
Copywriting Is Fascinating
Copywriting is both an art and a science which I find fascinating and I recommend that you start paying more attention to the direct mail and sales letter style websites that you encounter.
There is an old advertising acronym - AIDA - which stands for Attention, Interest, Desire and Action.
Start studying the letters and see how they capture your attention with a benefit focused headline. Then work your way down, all the way through to the call to take action.
See if you can identify why some copywriting is good and subtly influences you while other copywriting is poor. It either doesn’t move you at all or comes over brash and arrogant. The ingredients are right but the cake isn’t mixed properly.
The Old Advice - Write Out A Great Sales Letter By Hand
If you study copywriting you will read this advice a lot.
Just take a letter you like (perhaps Nitro’s own sales letter) and start writing it out by hand. This way you feel the words and you can get into the copywriting mood much more effectively than just reading the letter or trying to analyse it.
Yes it takes time and you may be best to choose your sales letter carefully based on length as some can be 30, 40 or even 50 pages long.
Nitro’s 11 Part Formula of a Successful Sales Letter
The Nitro Blueprint System handbook has a really nice section based on the components of a successful sales letter which I hope they don’t mind me repeating in headings:
- Headline
- Opening Section
- Establish Credibility
- Providing the Solution
- Bullet Points
- Testimonials
- Bonuses
- Price Of Your Product
- Your Guarantee
- Call to Action
- Formatting Your Sales Letter
Can you see the way that the AIDA factors are being brought in?
In the following steps if you buy the Nitro Blueprint System, you will be creating your website with the sales letter as the central page and then testing it.
To find out more see Nitro Blueprint System
Tags: AIDA, attention interest desire action, copywriting, Nitro Blueprint System, sales letter