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Tough Tactics for Tough Times by Patrick Forsyth

The full title of this book by Patrick Forsyth is

Tough Tactics for Tough Times: How to Maintain Business Success in Difficult Economic Conditions

In my review on Amazon.co.uk, I gave it Three Stars. This means Worthwhile.

Here is my review.

Sensible ideas of good management

This book has 52 ideas that are explained in two or three pages each. It’s hard to argue with what’s written here because it’s common sense management advice.

I’d have liked a more structured approach.

First a look at how fragile business life can be and how recessions unearth problems that are hidden in better times. Then have the tips organised together in subjects eg sales and marketing, finance, managing people etc.

The best time to prepare your business for hard times is before it gets tough. If performance is already in decline and you want to recover, you might want to look at my business turnaround book reviews. Those books will normally recognise that time is an issue and you need to focus on the most critical issues that are hurting performance.


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