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24 Hour Business Turnaround by Sharad Kumar Churiwala and Govindaraju TV

The full title of this book by Sharad Kumar Churiwala and Govindaraju TV is

24 Hour Business Turnaround: Increase Profits Up to 20% in a Day

In my review posted on Amazon.co.uk, I gave the book Three Stars, meaning Worthwhile.

Here is my book review.

The basic, boring stuff matters too

This book jumps straight into internal control weaknesses like orders delivered but not invoiced, items replaced under warranty but no warranty claim has been made on the original supplier etc. It’s a useful reminder that profit and cash can leak through your business through neglect. Areas of customer fraud or abuse are also covered.

The book goes on to look at other nitty gritty detailed issues which can cause revenue to be low, costs high or cash flow poor. It also includes tax issues but these are country and time specific (in this case India).

It’s not the type of turnaround book that I’d write but it has its place and is a useful reminder that little things add up of the business has weak control systems and doesn’t pay attention to routine issues. There’s plenty of glamour involved in the strategy and marketing side of a business that business owners enjoy doing. It can cause them to ignore areas that create waste.

If you don’t believe me, consider the shockingly high number of people who don’t change utility companies or even do any kind of price checking, accept insurance renewals because it’s easier and have never changed banks. I hope you’re not one of them.

There are many thousand of business books, you can see the full list of my reviews at Business Books Reviews by Paul Simister (Please click). I've also narrowed these down to a list of the 12 Best Business Books For Business Owners & Entrepreneurs (Please click).

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Paul Simister is a business coach who helps business owners who are stuck or struggling with disappointing marketing, to get unstuck. You can then start attracting, converting and keeping more customers. If your business is based in the UK, you can have a free 60 minutes Business SOS consultation (please click) with me to get you unstuck.

Don't forget to download and read my FREE Report - The SIX Steps PROFIT Formula: The Simple Rules That Every Small Business Owner Needs To Know available to download at Six Steps Report (Please click).


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