by Paul Simister
on May 1, 2013
The break even point ( BEP ) is a fundamental concept in the financial management of a business.
I believe that business owners and entrepreneurs need to have a great understanding of break even point analysis and the associated cost-volume-profit relationship and cash flow management if they are going to create a long term successful business.
It’s not difficult to calculate and understand and it will give you a much deeper understanding of the dynamics of your business and how you make money in it.
>>> See Why Break Even Point Analysis is Important
by Paul Simister
on May 1, 2013
When a business owner wants to grow the business, the main question is “how do we get more customers?”
I’ll look at that below but I should also point out that, if you want to grow, you stay focused on thine one theme.
In fact there are…
>>> Three Ways To Grow A Business (click to read another article).
How To Get More Customers
Let’s delve into this question a little deeper?
What Is A Customer?
Is a customer someone who has bought from you at some time from when your business began to now?
Or is a customer someone who has bought from you within the last three months?
I think the answer is: [continue reading…]
