In my Amazon.co.uk review of this book,
I gave it Four Stars.
This means I think it is Good and Well Worth Reading.
Here is my book review.
This is a light, easy to read book about marketing and how to get more customers and clients.
If you read plenty of marketing books, then you won’t learn much. [continue reading…]
This is the long-awaited book from Chet Holmes. The full title is “The Ultimate Sales Machine: Turbocharge Your Business With Relentless Focus on 12 Key Strategies.”
People over-complicate what is needed for business success.
Chet Holmes believes you just have to:
Focus on 12 key strategies rather than trying to master hundreds of different ideas and techniques.
You implement these 12 strategies with pigheaded discipline and determination.
I fully commend the last point. Too often people try something that looks a great idea in a half-hearted way. They are then disappointed with the results, decide that the idea wasn’t so good after all and move on to the next big thing. [continue reading…]
I was a consultant, small business coach and advisor based in Birmingham, with over 35 years business experience, including more than 20 years as self employed.
My main business qualifications are:
– Chartered Accountant
– MBA
– Certified Guerilla Marketing Coach
My main interests are in helping business owners who are stuck get unstuck by thinking more clearly about their issues and possible solutions.
I no longer provide professional business coaching but I will be sharing more ideas on my blog and will continue my popular business book reviews.
I can be contacted by email at Paul@BusinessDevelopmentAdvice.com
The Six Steps Profit Formula
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