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The Covid Comeback Plan by Paul Harris

The full title of this book by Paul Harris is

The Covid Comeback Plan: Relaunching Your Business Once The Air Clears

In my review posted on Amazon.co.uk, I gave the book a 3 Stars rating. This means it is Worth Reading.

Here is my book review.

Short, practical guide for these difficult times

Written by an American consultant who is the managing a multiple location retail business closed by the Covid lockdown.

It takes a positive, can do approach. I believe it has to because being proactive is the only way to get ahead.

Overall I think it is a short, practical guide for these difficult times.

While the author is thinking retail, much of what he writes is applicable to any business that has been drastically affected by the shutdown. I didn’t agree with everything. For example he much prefers social media to email but I find this varies very much on the preferences of your audience and encourage you to test engagement levels.

At the end of every chapter are short checklists that I think are useful as a starting point.

When I was thinking about the rating, I was turn between 3 and 4 stars. I read it as part of my kindle unlimited subscription and tend to buy the 4 and 5 star books. I don’t think there’s quite enough here to get me to buy it after reading so it’s 3 stars but a fairer rating is probably 3.5 stars. Well worth reading once.

You can buy the book from Amazon.co.uk or Amazon.com

There are many thousand of business books, you can see the full list of my reviews at Business Books Reviews by Paul Simister (Please click). I've also narrowed these down to a list of the 12 Best Business Books For Business Owners & Entrepreneurs (Please click).

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