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Paul Simister

Digital Marketing Strategies For 2021

Rich Schefren is one of my business heroes, and in this 10-minute video, he gives you thoughts on the best digital marketing strategies for 2021.

It’s hard to keep up with what keeps changing, and you need to be wary about spreading your time and energy too thinly by trying to cover too many areas.

The ideas Rich covers are:

#1 – Clubhouse
#2 – Live Streaming
#3 – YouTube
#4 – Reputation Management
#5 – Influencer Marketing
#6 – Repurposing Content

Here is the video.

in 4 – Lead Generation, Internet Marketing

How To Avoid Burnout

I pay a lot of attention to Brian Tracy because he always provides concise, insightful advice. In this 5-minute video, he explains 4 ways to avoid burnout.

in 2 – Your Inner Game

Growth and Copywriting

David Garfinkel is one of my business heroes, and in this 28-minute video, David talks to Dickie Bush, who sells an online writing program called Ship30for 30. This gets people to write something every day for 30 days.

in Copywriting

Your Mindset May Be Holding Back Your Business Success

Rich Schefren is one of my business heroes, and in this 4-minute video, he reveals how your perceptions of your business may be damaging its chances of success.

in 2 – Your Inner Game, Business Problems And Mistakes

How To Get Online Customers Fast

Rich Schefren is one of my business heroes, and in this 11-minute video, he gives you his best four strategies for getting online customers quickly.

in 4 – Lead Generation, Internet Marketing

Copy Agora To Succeed Online

Rich Schefren is one of my business heroes, and in this 15-minute video, he explains what you can learn from and copy from Agora.

In case you don’t recognise the name, Agora is a hugely successful online publisher in the financial and lifestyle markets. It was founded by Bill Bonner and Rich has been an advisor for them for more than 10 years.

in Internet Marketing

How To Develop An Action Mindset

I pay a lot of attention to Brian Tracy because he always provides concise, insightful advice. In this 4-0minute video, he explains how you can develop an action mindset.

 

in 2 – Your Inner Game

How To Write A Good Sales Letter

Rich Schefren is one of my business heroes, and in this 13-minute video, he gives you his thoughts on how to write a good sales letter.

Copywriting is a very big subject and there is a lot on this website about copywriting. See this video from Rich – who isn’t a copywriter but has worked with some of the very best – as a high-level introduction to the art or a reminder of the key issues.

in 4 – Lead Generation, 5 – Lead Conversion, Copywriting

Rich Schefren is one of my business heroes, and in this 10-minute video, he talks about how you can use the Theory of Constraints (TOC) to identify what’s holding you back from the success you want. The video is an extract from a much longer video.

I’m a big fan of the theory of constraints – and have been since I read the book called The Goal by Eliyahu Goldratt in about 1990.

More than ten years ago, Rich produced an expensive information product based on the Theory of Constraints called the Guided Profit System. In particular, this focused on the TOC Thinking Processes.

in 2 – Your Inner Game, Scaling Your Business

Often Overlooked In Copywriting

David Garfinkel is one of my business heroes, and in this 30-minute video, he talks to Roy Furr, another copywriter who I see very much as a rising star and feature on my blog.

It’s great to have them both together.

 

in 4 – Lead Generation, 5 – Lead Conversion, Copywriting