The full title of the book by Lanze Thompson is
The Consumer Value Model: Know The Perceived Value of Your Products & Services and Convert Inquiries Into Purchases
In my review posted on Amazon.co.uk, I gave it 1 Star.
Here is my review.
Too small to read
This is a topic I’ve read quite a bit about so I was interested to see how the author could contribute to the issues involved.
Sadly it’s not presented in true Kindle format so you can’t resize the print and the writing is too small to read on my 10 inch tablet without more effort than I’m prepared to give.
Note to author – I will replace this review with a more substantial one when I can read the book. I’d prefer you to use the proper format for Kindle but, if that’s a technical challenge too far, I recommend you reformat your document and use a significantly larger text size.