The full title of this short book by Alexander M Schmid is
90 Shades of Innovation: Explorative Questions for the Business Model Canvas.
In my review posted on Amazon.co.uk, I gave the book 2 Stars.
Here is my book review.
Just questions, no explanations
The full title promises 90 questions to help you with the business model canvas and 90 questions is exactly what you get. There are ten questions for each of the nine sections, so some feel more forced than others.
There is no discussion of the canvas.
No explanation of the questions, comments about any weaknesses in its logic or the common mistakes people make when using it. No checks that there is a logical flow, just the questions. [continue reading…]